Why Steve Jobs Set Such An Ambitious Goal For iAd — And Why He Failed
Steve Jobs unveiled Apple mobile advertising platform iAd in 2010 with a big claim: iAd would instantly take 50% of the mobile ad market. Jobs touted some of the brands that had committed to iAd: Nissan, Chanel, Best Buy, and others. "We think we’re off to a pretty great start and we’ll report back …
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Marco Mamari flipped this story into UpDate Doing Business•3507d